Why Nirvana Chocolat?
(Updated in September 2022 with shorter name).
For me when deciding on what to call my business, I took myself back to my childhood and how chocolate made me feel.
I knew I wanted to sum up my brand and showcase just how amazing true, luxury, undiluted Belgian chocolate is.
The true meaning of Nirvana is a place of perfect peace and happiness, like heaven. In Hinduism and Buddhism, nirvana is the highest state that someone can attain, a state of enlightenment, meaning a person's individual desires and suffering go away.
To me this statement is where a good quality chocolate takes you! To a heavenly place that transcends you to that high state of tranquility and peace.
Whenever you see a large vat of chocolate, do you not just want to dive in? I know I do!
Until next time